[{"additional":"","additionalPlain":"","categories":{"commitment":"Full-Time (Permanent)","department":"Marketing","location":"Seattle, WA","team":"Growth Marketing","allLocations":["Seattle, WA"]},"createdAt":1779399316409,"descriptionPlain":"Want to be part of something new and exciting?\nLooking for a marketing role that combines paid media and SEO?  Join our team and use your Media Buying and SEO skills to acquire and retain profitable players through various channels.  You will work closely with the creative, business intelligence and product marketing teams to develop highly effective paid campaigns and lead a comprehensive SEO strategy.  How does that sound to start?\n \nIn this role, you will grow your knowledge in User Acquisition (UA) within the mobile app media space and SEO for different search engines!  You will create and manage partnerships with key platforms to develop and drive media strategies, onboard new channels and execute business critical user acquisition campaigns.  You will manage a 6-figure monthly budget with opportunities to work with new games and new partners. In addition, you will help define and execute SEO best practices for games across multiple genres. You will be a part of a collaborative growth marketing department that values and rewards both team and individual success!\n \nYour Mission\nDevelop, implement, and manage user acquisition campaigns on iOS, Android and desktop\nTrack, report and analyze metrics, applying learnings to scale campaigns and develop new media strategies\nEstablish collaborative relationships with media partners to launch and test campaigns, expand reach, and meet KPIs \nDevelop A/B testing programs to maximize acquisition efforts and ROI\nActively contribute to the evolution of team processes and workflow\nDevelop and execute SEO strategies to increase organic traffic and improve conversion rates \nTrack gaming industry trends, search algorithm updates, and competitor strategies to identify growth opportunities\nCreate SEO reports and communicate performance insights, recommendations, and KPIs to stakeholders\nCollaborate with developers and web teams to implement SEO best practices during site updates and feature releases\nContinue adding skills to your toolkit, including keeping connected to developments in UA, SEO and marketing\n \nYour XP, Badges and Skill Tree\nBachelor’s degree in Marketing or related technical degree or the equivalent work experience\n3+ years of digital marketing experience\n2+ years of work in SEO with a track record of positive, measurable results\nKnowledgeable or experience in digital media buying and/or planning, including:\nMajor mobile ad platforms (Facebook, Adwords, etc.) \nExperience or knowledge of CPI, CPA, ROAS, buying\nKnowledgeable in mobile user acquisition and retention analysis at scale, preferably with free to-play games\nKnowledge of 3rd party mobile attribution  \nExperience managing A/B creative tests, incrementality tests, and spend scaling tests\nExperience conducting analysis on acquisition and retention to deliver against KPI’s\nAbility to learn and understand creative development\nStrong ability to move quickly and adapt within a direct response business model\nStrong and solid understanding of SEO best practices, process and tools including experience with Google Analytics, Ahrefs, etc\nStrong project management skills\nDemonstrated quantitative and analytical skills, data driven and detail oriented\nIncredible communication skills with the ability to garner buy-in from multiple levels of management\nSolid presentation and problem solving skills\nProficient with Excel, pivot tables and Power Point\nA motivated self-starter and be willing to learn and contribute to the success of the team, partners and company\nBe curious.  Be innovative.  Be collaborative. \nMust be able to work in our hybrid environment based out of our Seattle, WA office\n \nOther Superpowers and Abilities \nKnowledge and/or experience in the following:Video game or mobile game industryASOIn-app ad monetizationBrandingCTV media buying\n \nThe Payout\nDoubleDown’s starting salary range for this role is $85,000 – $111,000, plus short term incentives with the opportunity to grow up to $137,000 in annual salary.  Any final compensation will be offered in alignment with the position leveling and range, considering the candidate’s specific skills, qualifications & experiences.  \n \nTo top it off, you'll love our benefit package.\nWe offer medical, dental, vision, maternity/paternity leave, a monthly connected work benefit, group life insurance and AD&D, disability protection (short- and long-term), a 401(k) employer match and both traditional and Roth plans.\nEvery team member receives 15 days of vacation, 56 hours of sick time, 2 personal floating holidays, and 12 paid company holidays per year, prorated based on hire date.\nWith everything that’s going on in the world right now, we’ve got your back!\nOur excellent Employee Assistance Program gives you access to 5 free counseling sessions per situation.\nAnd finally, to give you peace of mind, ID & Legal Shield provide around the clock identity theft protection and legal support.\nDo you have fur babies at home? We offer discounted access to pet insurance.\n \nCombine all of this with our amazing work/life balance and you have the dream job!  If you want to learn more visit our site here.\n \nBe a key player at DoubleDown!\nWe are a global gaming company that has distributed teams in the US, Asia & Europe.  Our US Office is the hub for all things Marketing and Business Operations!  As a leader in the social casino space, we are excited to explore beyond our social casino roots and focus on creating multiple, all-new casual and mid-core franchises.  We are as we work to deliver exciting game experiences to all sorts of gamers.\n \nThe Landscape\nWe work in a hybrid environment based out of our Seattle, WA office, where teams are expected to collaborate in the office for a minimum of 1 day per week on Tuesdays.  In person collaboration is an important part of making awesome gaming experiences and we look forward to working together both virtually and in person!  \n \nRewards and Perks\nSince our office transitioned to a hybrid work environment the cool things we do for employees look different.  Here is a glance at some of the fun things we do as a company!\nDoes your home “office” need some comfort?  Schedule a virtual visit from our team of ergonomics assessment professionals.\nWant to see your coworker's faces outside of daily meetings?  We also host virtual company events!  Here is a snapshot of things we have done:\nPride Bingo\nWine Tasting & Trivia\nPainting Class\nVirtual Cooking Class\nGiving back to the community is just as important as giving to our employees.  We have sponsored a company match for various organizations throughout the year.\n \nLooking for another reason we're the best place to work?  We're committed to our role as an Equal  Employer – we embrace a diverse mix of voices and create a positive environment where everyone belongs.  We don’t just accept differences - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our communities.  We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.  DoubleDown is committed to providing reasonable accommodation to individuals with physical and mental disabilities.  If you need help completing your application, let us know!  Email us at Careers@DoubleDown.com and one of our awesome People Team members will get you everything you need.  We look forward to meeting you soon! \n \nTo be considered, you must be at least 18 years of age with the ability to successfully pass a pre-employment background check investigation.  You must be legally authorized to work in the United States without visa sponsorship as DoubleDown does not sponsor, renew, or extend immigration visas for this position.\n \nThis job description is intended to provide a general overview of the position and its responsibilities.  It is not exhaustive of all duties, tasks, and responsibilities required of the employee in this position.  DoubleDown reserves the right to modify the job description at any time, as business needs evolve, and additional responsibilities may be assigned as needed.\n","description":"
\n

Want to be part of something new and exciting?

\n

Looking for a marketing role that combines paid media and SEO?  Join our team and use your Media Buying and SEO skills to acquire and retain profitable players through various channels.  You will work closely with the creative, business intelligence and product marketing teams to develop highly effective paid campaigns and lead a comprehensive SEO strategy.  How does that sound to start?

\n

 

\n

In this role, you will grow your knowledge in User Acquisition (UA) within the mobile app media space and SEO for different search engines!  You will create and manage partnerships with key platforms to develop and drive media strategies, onboard new channels and execute business critical user acquisition campaigns.  You will manage a 6-figure monthly budget with opportunities to work with new games and new partners. In addition, you will help define and execute SEO best practices for games across multiple genres. You will be a part of a collaborative growth marketing department that values and rewards both team and individual success!

\n

 

\n

Your Mission

\n\n
 
\n
Your XP, Badges and Skill Tree
\n\n
 
\n
Other Superpowers and Abilities 
\n\n
 
\n
The Payout
\n
DoubleDown’s starting salary range for this role is $85,000 – $111,000, plus short term incentives with the opportunity to grow up to $137,000 in annual salary.  Any final compensation will be offered in alignment with the position leveling and range, considering the candidate’s specific skills, qualifications & experiences.  
\n
 
\n
To top it off, you'll love our benefit package.
\n\n
 
\n
Combine all of this with our amazing work/life balance and you have the dream job!  If you want to learn more visit our site here.
\n
 
\n
Be a key player at DoubleDown!
\n
We are a global gaming company that has distributed teams in the US, Asia & Europe.  Our US Office is the hub for all things Marketing and Business Operations!  As a leader in the social casino space, we are excited to explore beyond our social casino roots and focus on creating multiple, all-new casual and mid-core franchises.  We are as we work to deliver exciting game experiences to all sorts of gamers.
\n
 
\n
The Landscape
\n
We work in a hybrid environment based out of our Seattle, WA office, where teams are expected to collaborate in the office for a minimum of 1 day per week on Tuesdays.  In person collaboration is an important part of making awesome gaming experiences and we look forward to working together both virtually and in person!  
\n
 
\n
Rewards and Perks
\n
Since our office transitioned to a hybrid work environment the cool things we do for employees look different.  Here is a glance at some of the fun things we do as a company!
\n\n
 
\n
Looking for another reason we're the best place to work?  We're committed to our role as an Equal  Employer – we embrace a diverse mix of voices and create a positive environment where everyone belongs.  We don’t just accept differences - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our communities.  We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.  DoubleDown is committed to providing reasonable accommodation to individuals with physical and mental disabilities.  If you need help completing your application, let us know!  Email us at Careers@DoubleDown.com and one of our awesome People Team members will get you everything you need.  We look forward to meeting you soon! 
\n
 
\n
To be considered, you must be at least 18 years of age with the ability to successfully pass a pre-employment background check investigation.  You must be legally authorized to work in the United States without visa sponsorship as DoubleDown does not sponsor, renew, or extend immigration visas for this position.
\n
 
\n
This job description is intended to provide a general overview of the position and its responsibilities.  It is not exhaustive of all duties, tasks, and responsibilities required of the employee in this position.  DoubleDown reserves the right to modify the job description at any time, as business needs evolve, and additional responsibilities may be assigned as needed.
\n
","id":"3b0c9918-908d-422b-8f38-3bcd4daf0e10","lists":[],"text":"Mobile User Acquisition & SEO Manager","country":"US","workplaceType":"hybrid","opening":"","openingPlain":"","descriptionBody":"
\n

Want to be part of something new and exciting?

\n

Looking for a marketing role that combines paid media and SEO?  Join our team and use your Media Buying and SEO skills to acquire and retain profitable players through various channels.  You will work closely with the creative, business intelligence and product marketing teams to develop highly effective paid campaigns and lead a comprehensive SEO strategy.  How does that sound to start?

\n

 

\n

In this role, you will grow your knowledge in User Acquisition (UA) within the mobile app media space and SEO for different search engines!  You will create and manage partnerships with key platforms to develop and drive media strategies, onboard new channels and execute business critical user acquisition campaigns.  You will manage a 6-figure monthly budget with opportunities to work with new games and new partners. In addition, you will help define and execute SEO best practices for games across multiple genres. You will be a part of a collaborative growth marketing department that values and rewards both team and individual success!

\n

 

\n

Your Mission

\n\n
 
\n
Your XP, Badges and Skill Tree
\n\n
 
\n
Other Superpowers and Abilities 
\n\n
 
\n
The Payout
\n
DoubleDown’s starting salary range for this role is $85,000 – $111,000, plus short term incentives with the opportunity to grow up to $137,000 in annual salary.  Any final compensation will be offered in alignment with the position leveling and range, considering the candidate’s specific skills, qualifications & experiences.  
\n
 
\n
To top it off, you'll love our benefit package.
\n\n
 
\n
Combine all of this with our amazing work/life balance and you have the dream job!  If you want to learn more visit our site here.
\n
 
\n
Be a key player at DoubleDown!
\n
We are a global gaming company that has distributed teams in the US, Asia & Europe.  Our US Office is the hub for all things Marketing and Business Operations!  As a leader in the social casino space, we are excited to explore beyond our social casino roots and focus on creating multiple, all-new casual and mid-core franchises.  We are as we work to deliver exciting game experiences to all sorts of gamers.
\n
 
\n
The Landscape
\n
We work in a hybrid environment based out of our Seattle, WA office, where teams are expected to collaborate in the office for a minimum of 1 day per week on Tuesdays.  In person collaboration is an important part of making awesome gaming experiences and we look forward to working together both virtually and in person!  
\n
 
\n
Rewards and Perks
\n
Since our office transitioned to a hybrid work environment the cool things we do for employees look different.  Here is a glance at some of the fun things we do as a company!
\n\n
 
\n
Looking for another reason we're the best place to work?  We're committed to our role as an Equal  Employer – we embrace a diverse mix of voices and create a positive environment where everyone belongs.  We don’t just accept differences - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our communities.  We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.  DoubleDown is committed to providing reasonable accommodation to individuals with physical and mental disabilities.  If you need help completing your application, let us know!  Email us at Careers@DoubleDown.com and one of our awesome People Team members will get you everything you need.  We look forward to meeting you soon! 
\n
 
\n
To be considered, you must be at least 18 years of age with the ability to successfully pass a pre-employment background check investigation.  You must be legally authorized to work in the United States without visa sponsorship as DoubleDown does not sponsor, renew, or extend immigration visas for this position.
\n
 
\n
This job description is intended to provide a general overview of the position and its responsibilities.  It is not exhaustive of all duties, tasks, and responsibilities required of the employee in this position.  DoubleDown reserves the right to modify the job description at any time, as business needs evolve, and additional responsibilities may be assigned as needed.
\n
","descriptionBodyPlain":"Want to be part of something new and exciting?\nLooking for a marketing role that combines paid media and SEO?  Join our team and use your Media Buying and SEO skills to acquire and retain profitable players through various channels.  You will work closely with the creative, business intelligence and product marketing teams to develop highly effective paid campaigns and lead a comprehensive SEO strategy.  How does that sound to start?\n \nIn this role, you will grow your knowledge in User Acquisition (UA) within the mobile app media space and SEO for different search engines!  You will create and manage partnerships with key platforms to develop and drive media strategies, onboard new channels and execute business critical user acquisition campaigns.  You will manage a 6-figure monthly budget with opportunities to work with new games and new partners. In addition, you will help define and execute SEO best practices for games across multiple genres. You will be a part of a collaborative growth marketing department that values and rewards both team and individual success!\n \nYour Mission\nDevelop, implement, and manage user acquisition campaigns on iOS, Android and desktop\nTrack, report and analyze metrics, applying learnings to scale campaigns and develop new media strategies\nEstablish collaborative relationships with media partners to launch and test campaigns, expand reach, and meet KPIs \nDevelop A/B testing programs to maximize acquisition efforts and ROI\nActively contribute to the evolution of team processes and workflow\nDevelop and execute SEO strategies to increase organic traffic and improve conversion rates \nTrack gaming industry trends, search algorithm updates, and competitor strategies to identify growth opportunities\nCreate SEO reports and communicate performance insights, recommendations, and KPIs to stakeholders\nCollaborate with developers and web teams to implement SEO best practices during site updates and feature releases\nContinue adding skills to your toolkit, including keeping connected to developments in UA, SEO and marketing\n \nYour XP, Badges and Skill Tree\nBachelor’s degree in Marketing or related technical degree or the equivalent work experience\n3+ years of digital marketing experience\n2+ years of work in SEO with a track record of positive, measurable results\nKnowledgeable or experience in digital media buying and/or planning, including:\nMajor mobile ad platforms (Facebook, Adwords, etc.) \nExperience or knowledge of CPI, CPA, ROAS, buying\nKnowledgeable in mobile user acquisition and retention analysis at scale, preferably with free to-play games\nKnowledge of 3rd party mobile attribution  \nExperience managing A/B creative tests, incrementality tests, and spend scaling tests\nExperience conducting analysis on acquisition and retention to deliver against KPI’s\nAbility to learn and understand creative development\nStrong ability to move quickly and adapt within a direct response business model\nStrong and solid understanding of SEO best practices, process and tools including experience with Google Analytics, Ahrefs, etc\nStrong project management skills\nDemonstrated quantitative and analytical skills, data driven and detail oriented\nIncredible communication skills with the ability to garner buy-in from multiple levels of management\nSolid presentation and problem solving skills\nProficient with Excel, pivot tables and Power Point\nA motivated self-starter and be willing to learn and contribute to the success of the team, partners and company\nBe curious.  Be innovative.  Be collaborative. \nMust be able to work in our hybrid environment based out of our Seattle, WA office\n \nOther Superpowers and Abilities \nKnowledge and/or experience in the following:Video game or mobile game industryASOIn-app ad monetizationBrandingCTV media buying\n \nThe Payout\nDoubleDown’s starting salary range for this role is $85,000 – $111,000, plus short term incentives with the opportunity to grow up to $137,000 in annual salary.  Any final compensation will be offered in alignment with the position leveling and range, considering the candidate’s specific skills, qualifications & experiences.  \n \nTo top it off, you'll love our benefit package.\nWe offer medical, dental, vision, maternity/paternity leave, a monthly connected work benefit, group life insurance and AD&D, disability protection (short- and long-term), a 401(k) employer match and both traditional and Roth plans.\nEvery team member receives 15 days of vacation, 56 hours of sick time, 2 personal floating holidays, and 12 paid company holidays per year, prorated based on hire date.\nWith everything that’s going on in the world right now, we’ve got your back!\nOur excellent Employee Assistance Program gives you access to 5 free counseling sessions per situation.\nAnd finally, to give you peace of mind, ID & Legal Shield provide around the clock identity theft protection and legal support.\nDo you have fur babies at home? We offer discounted access to pet insurance.\n \nCombine all of this with our amazing work/life balance and you have the dream job!  If you want to learn more visit our site here.\n \nBe a key player at DoubleDown!\nWe are a global gaming company that has distributed teams in the US, Asia & Europe.  Our US Office is the hub for all things Marketing and Business Operations!  As a leader in the social casino space, we are excited to explore beyond our social casino roots and focus on creating multiple, all-new casual and mid-core franchises.  We are as we work to deliver exciting game experiences to all sorts of gamers.\n \nThe Landscape\nWe work in a hybrid environment based out of our Seattle, WA office, where teams are expected to collaborate in the office for a minimum of 1 day per week on Tuesdays.  In person collaboration is an important part of making awesome gaming experiences and we look forward to working together both virtually and in person!  \n \nRewards and Perks\nSince our office transitioned to a hybrid work environment the cool things we do for employees look different.  Here is a glance at some of the fun things we do as a company!\nDoes your home “office” need some comfort?  Schedule a virtual visit from our team of ergonomics assessment professionals.\nWant to see your coworker's faces outside of daily meetings?  We also host virtual company events!  Here is a snapshot of things we have done:\nPride Bingo\nWine Tasting & Trivia\nPainting Class\nVirtual Cooking Class\nGiving back to the community is just as important as giving to our employees.  We have sponsored a company match for various organizations throughout the year.\n \nLooking for another reason we're the best place to work?  We're committed to our role as an Equal  Employer – we embrace a diverse mix of voices and create a positive environment where everyone belongs.  We don’t just accept differences - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our communities.  We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.  DoubleDown is committed to providing reasonable accommodation to individuals with physical and mental disabilities.  If you need help completing your application, let us know!  Email us at Careers@DoubleDown.com and one of our awesome People Team members will get you everything you need.  We look forward to meeting you soon! \n \nTo be considered, you must be at least 18 years of age with the ability to successfully pass a pre-employment background check investigation.  You must be legally authorized to work in the United States without visa sponsorship as DoubleDown does not sponsor, renew, or extend immigration visas for this position.\n \nThis job description is intended to provide a general overview of the position and its responsibilities.  It is not exhaustive of all duties, tasks, and responsibilities required of the employee in this position.  DoubleDown reserves the right to modify the job description at any time, as business needs evolve, and additional responsibilities may be assigned as needed.\n","hostedUrl":"https://jobs.lever.co/doubledown/3b0c9918-908d-422b-8f38-3bcd4daf0e10","applyUrl":"https://jobs.lever.co/doubledown/3b0c9918-908d-422b-8f38-3bcd4daf0e10/apply"}]